Investing in women’s economic empowerment leads to gender equality, poverty alleviation, and inclusive economic growth. The Association of Media Women in Kenya achieves this by doing the following:
Organizing and participating in national dialogues on women’s economic empowerment
Leveraging on media to sensitize women on various forms of economic growth through packaging materials for radio listening groups, podcasts, videos and stories
Organizing radio talk shows for women to participate in shows promoting equality
Advocating for women to participate at the decision-making levels through policy influencing
Networking with other human rights organizations to champion the economic development of women
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Safeguarding Women’s Participation in Economic Recovery
AMWIK seeks to organize and participate in national dialogues on women’s economic empowerment. We leverage media to sensitize women on various forms of economic growth through packaging materials for radio listening groups, podcasts, videos and stories.
AMWIK advocates for women to participate in decision-making levels through policy influencing and networking with other human rights organizations to champion the economic development of women.
Women’s Voice and Leadership (WVL) Project
The Collaboration between the Community Advocacy and Awareness Trust (CRAWN Trust) and the Association of Media Women in Kenya (AMWIK) under the Women’s Voice and Leadership (WVL) Project represents a powerful alliance aimed at advancing gender equality, empowering women, and amplifying the voices of women and girls in Kenya. The WVL project, funded by Global Affairs Canada, is a transformative initiative designed to support women’s rights organizations in their efforts to promote gender equality and address systemic barriers that hinder women’s full participation in society.
The WVL project is a global initiative implemented in several countries, including Kenya, to strengthen the capacity of local women’s rights organizations to advocate for gender equality and women’s empowerment.
Under the WVL project, CRAWN Trust partnered with AMWIK to leverage the media’s power in advancing gender equality and women’s rights. This partnership recognizes the critical role of the media in shaping public perceptions, influencing policy, and holding institutions accountable. By collaborating with AMWIK, CRAWN Trust aimed to amplify the voices of women and girls, challenge harmful stereotypes, and promote gender-sensitive reporting within the media sector.
Key Areas of Collaboration
Capacity Building for Media Practitioners on gender-sensitive reporting.
Advocacy for Gender-Sensitive Policies:
Awareness Campaigns: Eg, on Climate change and women’s empowerment
Research and Document success stories of women who have broken barriers in the media to inspire and empower others.
Africa Women Development Fund (AWDF) – Post Covid Recovery project